DALLAS — Chipotle Mexican Grill is planning to launch its own NFL-brand fast food ad campaign in the United States.
The ad campaign will begin airing this summer, and will feature two Chipotle franchises in Miami and Houston, according to the company.
The campaign will air on ESPN, Univision, and TNT and will be available on a variety of platforms, including Apple TV, Google Chrome, Amazon Fire TV, Roku, Chromecast, Xbox, and PlayStation, according the company’s announcement.
The ads will feature Chipotle’s signature “Chill” menu and menu items, the company said.
The company also announced that it will begin producing a second Chipotle ad campaign this summer.
The ad campaign is expected to air in mid-September.